Monday, April 11, 2005

and, since I am feeling so elated

Here's a link I got from various sources. (marketing book, college classes, online directory)

Color Marketing

I heard about these people in my Mass Communication classes several years back. They are responsible for forecasting (and thereby influencing) the trends in color for nearly all industries. If you ever wondered why once a color gets popular you see it EVERYWHERE, they're why. It's so, if you really felt led to do so, you could match your sofa slipcover's floral pattern color to your dress, which, in turn, obviously matches your new summer sandels!

You have to register for the most up-to-date forecasts (2004-2006), but 2003 is there for the looking.

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